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Showing posts from March, 2018

The Power of the New Client Walk-Thru

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The New Client Walk-Thru is a practical strategy that can help your business achieve its goals, and it couldn’t be simpler to implement. Ultimately, the New Client Walk-Thru can help connect your customers to your business in a deep-seated, meaningful way while also benefiting the greater good. Want to know more? Read on to find out more about the New Client Walk-Thru. What Is It? The New Client Walk-Thru is simply a strategy that involves taking new clients on a tour of your business’s facility. You’re able to choose exactly where you’d like clients to go—obviously, it makes more sense for your customer to get a behind-the-scenes look at your accounting desk or laboratory area rather than a sneak peek at the dumpster behind the building. The tour is something that you’ll find most new clients will be very interested in; who doesn’t want to get a behind-the-scenes view of the facility where they’re spending their hard-earned cash? How Does It Work? Here are the b

Internal Customer Service: What It Means for Your Business

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Most of us spend more time with our co-workers than we do with our own family members—the people you work with are people you want to get along with! Unfortunately, it’s all too easy to treat coworkers in a less-than-stellar way; we’re often insensitive to our coworkers’ feelings and it can sometimes be difficult to remember that they are in fact real human beings, just like anyone else. The concept of internal customer service is a great way for you to make sure that everyone on your team—yourself included—helps to foster a positive environment at your business every single day.    The Office Environment Ask yourself what kind of office environment you believe your business has. If you don’t make an effort, every day, to maintain high spirits and staff happiness, a meager morale can start to creep in. If this is allowed to fester, your office can quickly develop a toxic environment—it’s ingrained in human nature to feed off of one another’s negative behavior, leading to

Evolution: An Essential Part of Your Business

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Evolution is an important part of any business, your service-based operation included. We’re not talking about biological evolution—although there are similarities in the way humans and animals develop over time and the way that your business grows. Evolution, as applied to your business, means accepting, implementing, and embracing change. In fact, if your business never evolves, you’ll be left behind! Let’s take a look at some of the major theories of business evolution as discussed by Ray Dalio, billionaire hedge-fund manager, and investor, in his book, Principles. Evolution Is the Driver A core theory of Dalio’s is this: evolution is the ultimate driver of ideas. It’s important to remember that, whether we like it or not, evolution is a permanent occurrence. It’s going to happen, no matter what! It drives everything when it comes to your business: your marketing strategy, how you run your day-to-day operations, staff selection, and much more. Embrace the idea th