The Power of the “We Believe” Video
It’s easy to get bogged down in the day-to-day operations of your business, ultimately forgetting to ask yourself an important question: why are you doing what you’re doing? Of course, you’re in business to help as many of your clients as you can—you’re in business to make a difference! If you think you and your team could use a bit of a boost in this department, try filming a “We Believe” video. What is a “We Believe” Video? A “We Believe” video is just what it sounds like: a video of you and your staff members making statements about what you believe when it comes to your business. Make a short film proclaiming what you believe the ultimate goal of your business is; what you think you can achieve as a team; where you plan on being in five years; what you believe is the most important aspect of your service to your customers. Videos like these do more than boost morale (although they’re very good at that, too!). A “We Believe” video utilizes the incredible power of pers...